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SEO Services

SEO has quietly split in two. There is still the Google job — crawlability, structure, content, links — and there is now the answer-engine job, where ChatGPT, Perplexity, and AI Overviews decide whether your brand gets named at all. Both need doing, and they are not the same work.

Also called search engine optimization, organic search, technical SEO, GEO, AI search optimisation.

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How we approach SEO

We start technical, because nothing else compounds until the foundation holds. That means rendering and indexation, site speed and Core Web Vitals, internal linking, canonical and hreflang handling, and structured data that actually validates.

Content comes next, planned around search intent rather than keyword volume. A page that answers the question a searcher actually has will outrank a longer page written for a crawler, and it is also the kind of passage AI engines quote.

Then we make the site legible to answer engines: clean HTML that does not depend on JavaScript execution, self-contained passages that survive being lifted out of context, and entity markup that tells a model what your business is. Most sites fail this step without knowing it.

What you get

  • 01

    Technical audit

    Crawl, index, speed, and Core Web Vitals

  • 02

    Structured data

    Schema.org markup that validates and earns rich results

  • 03

    Content plan

    Topic clusters built on intent, not volume alone

  • 04

    AI search readiness

    Crawlable HTML and citable passages for LLM answers

SEO questions, answered

How long does SEO take to work?

Technical fixes can show up in weeks, because you are removing an obstacle that already exists. Content and authority compound over six to twelve months. Anyone quoting a thirty-day organic timeline is either describing paid traffic or is about to do something you will need to undo later.

What is GEO, and is it different from SEO?

GEO — generative engine optimisation — is the work of getting cited in AI-generated answers from tools like ChatGPT, Perplexity, and Google AI Overviews. It overlaps heavily with good SEO but adds two requirements: your content must be readable without running JavaScript, since most AI crawlers do not execute it, and it must be written in self-contained passages that still make sense when quoted alone.

Do you guarantee first-page rankings?

No, and neither should anyone else. Nobody controls Google’s ranking systems, so a guarantee is either meaningless or is a plan to rank for a term so obscure that nobody searches it. We commit to the work and to reporting honestly on what it produced.

Often paired with

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Website Development

Marketing sites, web apps, and online stores that load fast and stay easy to update as you grow.

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Digital Marketing

Strategy, channels, and reporting in one place — so your marketing stops being seven disconnected experiments.

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System Development

Internal tools, dashboards, APIs, and integrations that replace the spreadsheet stack you have outgrown.

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Need SEO?

Tell us the shape of the project and we'll come back with a scope and a number — usually within one business day.

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